Donald's Encyclopedia of Popular Music

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

CASSIDY, David

(b 12 April '50, NYC) TV star, singer; son of actors Jack Cassidy and Evelyn Ward. Followed them into acting on TV's Marcus Welby MD, Bonanza, Mod Squad, others; Screen Gems/Columbia, the power behind the Monkees, hired stepmother Shirley Jones to play adult lead in music- oriented kids' show; Cassidy played Keith in The Partridge Family who made music in their garage, studio creations of Wes Farrell, who also wrote most of material (Farrell d 29 Feb. '96, LA aged 56; he also wrote 'Hang On Sloopy', 'Come A Little Bit Closer' etc). Cassidy and Jones were the only ones who sang on record. Family's first single was 'I Think I Love You' no. 1 '70. Unlike the Monkees, their music was secondary to their TV image, but records sold, in decreasing numbers. Cassidy went solo with safe cover of Association's 'Cherish', top ten debut '71; LP of same title sold a million. Revealed in a Rolling Stone interview March '72 that he hated the Family, liked sex and drugs; top 40 entries that year reached no higher than 25. Started all over again in UK; with only one hit there before Feb. '72, screening of the show brought Family's records to top 20 incl. no. 3 cover of Neil Sedaka's 'Breaking Up Is Hard To Do'; Cassidy had seven top 20s UK '72--4 incl. 'How Can I Be Sure', 'Daydreamer'/'The Puppy Song' both at no. 1. His departure from Family late '73 effectively axed the show; teenybopper Bernadette Whelan died May '74 at a crushed, crowded London show; Cassidy retired from live performance, attempted to create adult image with help of Richie Furay (Poco), Bruce Johnston (Beach Boys), Flo and Eddie (Turtles) and others; two more top 20 singles UK '75 but LPs '75--7 were uninspired at best: discarded like many teen idols before him. Inspired by hearing Police early '80s, returned to music; in Broadway cast of Joseph And The Amazing Technicolor Dreamcoat; returned to UK charts with 'The Last Kiss', made LP Romance '85 still with good looks, ordinary voice. CD Didn't You Used To Be on Scotti Bros.